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            As in 1907,

Pirelli – which this year celebrates its first centenary of Motorsport activities - will accompany the Itala in its new challenge: a revival of an all-Italian epic

of technology and tradition

 

100 year-old tyre design hand-made by Pirelli technicians

for this special occasion

 

   Pirelli will also equip the support vehicles on the raid due to depart on 20 July and finish on 20 September inPeking. 
15 thousand kilometres on the roads of Europe and Asia

 

    Milan, July 2007. From Paris to Peking with the Itala and the same tyres as a hundred years ago, hand-made for the occasion by the Pirelli engineers and technicians who this year are celebrating the centenary of the firm’s involvement in motorsport (encl.). Pirelli’s successful history on road and track throughout the world in fact began in 1907 with the Itala driven by Scipione Borghese that as the contemporary reports make clear beat its rivals thanks above all to its tyres.  

 

    A hundred years later Pirelli and the Itala 45 HP are back together again and heading to China on an epic journey under the sign of Italian technology. The tyres accompanying the Itala on the frequently unsurfaced roads of Europe and Asia have been produced in Pirelli’s Turkish plant and are identical in terms of the carcass and tread pattern to those of a hundred years ago. However, they now boast tougher, safer compounds born out of the research conducted by the Milanese company which has always been the car makers’ supplier of choice for their most exclusive and innovative performance models.

 

Pirelli Tyre SpA – Press Office

Viale Sarca, 222 – 20126 Milano – Italy – phone/fax +39 02 644245407-33060 / +39 02 6440 45407 - www.pirellityre.com

Moreover, all the tyres produced for the Itala will be equipped with a special conservation system designed for the occasion by Pirelli’s engineers and capable of maintaining unaltered performance and safety characteristics even for the spares during the long journey. 

Pirelli’s participation in the Paris-Peking 2007 actually goes beyond the provision of tyres for the Itala. The company will also be equipping the Iveco support vehicles involved in the venture. 

After all, for over hundred years the history of Pirelli tyres has been the history of the automobile itself, the core business of a brand founded in 1872 that has been manufacturing tyres since the late 19th century and which is today a market leader in terms of technological innovation and performance. The “Ercole” that equipped the first cars on the roads dates from 1901, while the “Milano” bicycle tyres were already available in 1890. Six years later, the Peking-Paris of 1907 saw Pirelli enter the motorsport sphere in which it has been a protagonist on two and four wheels, on road and track, consolidated over the years ever since in the hands by the likes of Nuvolari, Ascari and Fangio.

The Paris-Peking 2007 starts on 20 July from Place de la Concorde (where the original raid ended 100 years ago) and is due to arrive in the Chinese capital on 20 September. The Itala, star of the Turin Motor Museum, has been restored for the occasion and will cover the 15 thousand kilometres of the original itinerary across Europe and Asia, taking in the principal capitals of the two continents.

Pirelli tyres are marketed in Oman by their authorized sole distributor General Trading Enterprises LLC an OTE group of company with strong distribution and service network spread across Oman.

                      
One hundred years in motor racing

Milan, July 2007- Pirelli’s association with motor racing goes back to the very first years of the firm.  By the end of the 19th century Giovanbattista Pirelli had already supplied tyres to motorcycle racers, but the true starting point – when car tyres came into the picture – was the famous 1907 Peking-Paris marathon won by Prince Scipione Borghese with the Itala.

That win now dates back a century and ever since Pirelli has constantly been involved in racing all over the world.  In the 1920s it teamed up with another high-profile Milanese firm and together they dominated the contemporary Grand Prix scene with the extraordinary Alfa P2 driven by Antonio Ascari, Giuseppe Campari, as well as by Gastone Brilli Peri, the winner in 1925 of the first world championship for Formula 1 before F1 became widely known as such.  Pirelli then made its mark in road competitions, enjoying repeated success in the Mille Miglia, again with Alfa Romeo, though it also recorded outstanding results with other makes, such as the OM and the Lancia models.

Success was not long in coming in the post-1945 period, both with Alfa Romeo – a longstanding and continuing partnership that embraces mass-production models, as seen at the Paris Motor Show where Pirelli tyres graced all models on the Alfa stand – and also with the Ferrari, then still a relative newcomer, and the restlessly enterprising Maserati.

1950s: four F1 World titles with Alfa Romeo and Ferrari

With the Alfa Romeo 158 and 159 Pirelli claimed the first two F1 World titles thanks to Turin driver Nino Farina and to Juan-Manuel Fangio (in 1950 and 1951 respectively). It then extended its unbeaten run over the next two years with the 4-cylinder Ferrari 500 and Alberto Ascari, a towering F1 World Champion both in 1952 (six wins in the six events he competed in) and in 1953.

In 1954 Pirelli tyres were mounted on the Ferrari 375 MM Plus driven by Trintignant and Gonzalez that won Le Mans 24 Hours. Pirelli followed this up supplying ultra high-performance tyres for a very wide range of competitions.  These included the Carrera Panamericana, the Mille Miglia, the Grand Prix races, and the more testing and prestigious endurance events such as the Sebring 12-Hour Race, won in 1957 by the Maserati 450S driven by Behra Fangio.

1957 was also notable as the year when Pirelli took its first beak from involvement in Formula 1 racing.  It marked its temporary farewell with a parting outright victory, gained by the Vanwall driven by Stirling Moss at Monza.

Rallying: wins for Pirelli on mixed road surfaces

The next decade saw Pirelli debut in rally racing, then increasingly ubiquitous and destined to be arena in which it would always be a leading performer. An almost non-stop contributor to the World Rally Championship since its inception thirty odd years ago, Pirelli has garnered as many as one hundred and forty successes, stretching from the 1973 Rally in Poland won by a Fiat Abarth 124 (Warmbold-Todt) to the 2005 Great Britain Rally in which a Subaru Impreza WRC claimed first place (Solberg-Mills).

Other successes certainly deserving of mention include the unbelievable victory by Markku Alen in the 1984 Tour de Corse, in which the Finn, in a rear-drive coupé-style Lancia Rally 037, outran more sophisticated, powerful, and highly-rated 4x4 models, the spate of wins by Sandro Munari in the Lancia Stratos at the Montecarlo Rally (from 1975 to 1977), the victory of Stig Blomqvist at “Sanremo” ‘83, and the one hundredth win by Pirelli in world rally racing with the Subaru Impreza WRC driven by Burns and Reid (1997).

Mention may fittingly be made here of the two most recent successes by Italian drivers in the World Championship: Franco Cunico, first at Sanremo in a Ford Escort Cosworth in 1993, and Piero Liatti, who in a Subaru Impreza was the first to gain prominence in a World Championship event driving a WRC model - equipped, naturally, with Pirelli P Zero tyres.

1980s: Pirelli comes to the fore in a wide variety of championships

Meantime, following its success in endurance races with Lancia (which won World titles in 1980 and 1981), Pirelli resumed its involvement with Formula 1 and Formula 2. At that time the Pirelli P7 radial was the most advanced racing tyre its technical people had developed.

With that tyre Eddie Cheever beat the field in his Osella-BMW in the first race of the F2 European Championship at Silverstone. The following year, having won the European tournament in the Toleman, Pirelli was preparing for its inevitable move into Formula 1. This was duly accomplished in 1981 with the cars of the British team. Subsequently, Pirelli F1 tyres were chosen by Osella, Arrows, Fittipaldi, Minardi, as well as by renowned teams such as Lotus, Brabham, and Benetton.  Indeed, Brabham presented Pirelli with its first win, in France in 1985 with Piquet driving, twenty-eight years after Moss, and Benetton brought it victory in 1986 with Gerhard Berger. It was Benetton, too, that secured Pirelli what was its last win in F1, when Piquet came first in Canada in 1991.

Present time: major victories still abound

More recently, in addition to rallying, Pirelli has turned its attention to events for prototypes and GT cars. In the first category Pirelli tyres were instrumental in Oldsmobile and Ferrari claiming success at significant endurance venues such as the 24 Hours of Daytona and in Imsa titles in the mid 1990s.

In GT racing, the efforts of Pirelli have certainly not gone unrewarded. In 2005 and 2006 the Pirelli P Zero tyres notched up a long list of victories and championship wins, with victory in the Le Mans Endurance Series 2005 thanks to the Ferrari 550 Maranello of the Italia-BMS team followed by a repeat win in 2006 with the Porsche 996 GT3-RSR of AutOrlando Sport.  At the same time, in the GT1 class of the FIA-GT Championship, the Maserati MC12 provided success for Pirelli in the 2005 and 2006 team categories and, most notably, in the 2006 drivers’ championship with Bertolini-Bartels. With the Ferrari 430 GTC, Pirelli was also triumphant in the GT2 class, with victories in the team categories (thanks to the AF Corse team) and among the drivers with Jaime Melo, top driver on the Italian team.  Put through their paces likewise in America, the P Zero Racing tyres scored wins with Aston Martin DBR9s in the American Le Mans Series, triumphing in the Imsa Cup and enabling Stéphane Sarrazin, the lead team member for Aston Martin, to qualify as the best new driver of 2006.

Pirelli P Zero Racing tyres are supplied on an exclusive basis for Ferrari Challenge events in Italy, Europe and North America, as well as for the Trofeo Maserati in Brazil and the GT4 international championship – a telling sign of Pirelli’s key position in Grand Touring racing

 

 
 
     
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