Unikai upgrades its distribution fleet with new ISUZU trucks from Vehicle Leasing Company
Unikai Foods PJSC popularly known by its brand name ‘UNIKAI’ is one of the major dairy food companies with presence in the Middle East and North Africa region, has recently upgraded its fleet with new Isuzu trucks from Vehicle Leasing Company. Unikai established in the year 1977 has been witnessing rapid growth and expanding its market presence over 4 decades, because of its excellent and consistent product quality & wide variety ranging from juices, dairy, ice creams, and other foods.
Unikai has been focusing on increasing the consumer satisfaction, because of delivering fresh products to them at their nearest points of purchase on a regular basis. Unikai is further expanding its network with new routes to reach more & more consumers with newer and more innovative products. To achieve this, Unikai is strengthening its distribution with a fleet of brand new modern and reliable ISUZU chiller and dry truck fleet from Vehicle Leasing Company, in order to meet the growing consumer demand for its products.
Unikai has a wide range of dairy products, Ice Creams and Juices and are sold in about 29 countries in the MENA region. Unikai’s Oman operation has been continuously growing and contributing significantly to its overall business volumes. Unikai laban is one of the most popular products amongst consumers cutting across nationalities, while Unikai juices, ice lollies, cups and cones are a big hit with children. Unikai is not only a household name, but also a favorite in many homes in almost all the markets where ever the brand is present.
Apart from product innovation, distribution is the key for the brand to have become popular. For effective distribution reach, Unikai relies on state-of-the art Isuzu trucks equipped with chilling units from Carrier Transicold – Industry leaders in transport refrigeration solutions that allow for precise control of temperature and humidity, which are supplied by Vehicle Leasing Company (VLC), through a special leasing agreement. VLC is an OTE Group company, specializes in offering customized leasing & transport solutions for leading FMCG companies, Fleet Operators, Banks, EPC contractors, Fast Food Chains etc., and has presence in Ghala, Salalah , Seeb & Sohar. Value Plus Rent-A -Car, a part of VLC offers daily, weekly, monthly rentals
Isuzu is not only present in over 100 countries, but also enjoys an overwhelming No.1 position in many regions. Isuzu is a market leader in Oman and its trucks are immensely popular because of their unmatched reliability and versatility even while operating on grueling schedules and delivering more efficient results.
Round-the-clock hours of operation and driving distances from Unikai’s state-of-the-art production facility located in the UAE to delivery locations across the Sultanate even during extreme weather conditions in order to maintain the freshness and availability, Isuzu trucks are naturally the preferred choice as they are designed to focus on reducing driver fatigue and improving basic safety through fundamental factors such as excellent visibility and ease of handling.
VLC is a part of the OTE Group, exclusive distributors for Isuzu, Carrier Transicold, Hyundai, Chevrolet, Cadillac, Ssangyong & Subaru brands with a nationwide network of showrooms & service centers, offering excellent after-sales support at par with global standards.