Design to take center stage for Cadillac at 2017 Dubai International Motor Show
Middle East premiere for Cadillac’s Escala
Cadillac’s stunning Escala concept car will make its first
appearance in the Middle East at this year’s Dubai International
Motor Show, allowing visitors to immerse themselves in the design
innovations that are driving the next phase of the brand’s ongoing
Cadillac’s Escala concept amplifies the new design DNA of the New
York car brand, that was introduced with the new CT6 and XT5 models,
which will be on display on the stand. Cadillac has also announced
that the new 2018 XTS Platinum will enjoy its regional debut at the
region’s largest automotive show (14-18 November).
Designed to be both a driver’s car and an indulgent flagship sedan,
Cadillac’s Escala concept showcases future design and technical
systems in development and is a concept for a more expressive,
expansive companion to the recently launched CT6.
Christian Soemmer, Managing Director of Cadillac Middle East,
commented, “Escala is extremely important for Cadillac as it both
previews the brand’s future design direction and helps build the
brand’s aspirational character, signaling our commitment to be the
pinnacle of premium motoring. For these reasons alone, it will be a
must-see for automotive connoisseurs at the show.”
The CT6 and XT5 already benefit from Cadillac’s new styling
approach, and new 2018 models from both ranges will be on show. The
CT6 has all the size, prestige and technology of a large luxury
sedan, while offering the driving dynamics and efficiency of a
mid-size sport sedan. The XT5 combines spacious luxury and high-tech
convenience features to create the perfect crossover.
The Cadillac stand at the show will also host the brand’s flagship
model, the 2018 Escalade, which features a new 10-speed automatic
transmission and bold new interior and exterior color options. The
Escalade has long defined spacious luxury driving, with its modern
design, powerful capabilities and sumptuous amenities that keep
luxury firmly in the driver’s seat.
Set for a regional debut, the newly redesigned 2018 XTS Sedan joins
new generation of Cadillac design and technology. Available
on display at the Cadillac stand will be the XTS Platinum with
exclusive features that heighten the appeal of this elegant sedan
A wide range of new 2018 models will complete the Cadillac line-up at
the show, including the high-performance V-Series, represented by the
ATS-V and CTS-V.
For show goers looking for an adrenaline rush Cadillac’s
performance models will also be on show. Bringing both luxury and
power in one machine, the Cadillac CTS-V Super Sedan is the third
generation of the acclaimed luxury performance sedan powered with a
supercharged 6.2L V-8 engine, SAE certified at 640 horsepower (477
kW) and 630 lb-ft of torque (855 Nm).
Joining the CTS-V will be the Cadillac ATS-V Sedan and Coupe models
with their track-honed design, chassis and suspension elements which
complement the cars’ twin-turbocharged powertrain, providing true
track capability, performance and driver control without
modifications or special procedures.