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Cadillac beat out Lexus and Acura to
win top honors in 2007 for the best customer experience
in a new online poll of wealthy American consumers with
a minimum household income of $150,000.
The
Luxury Institute survey lauded the GM brand for "excellent" dealership
experience and "friendly service." Lexus
and Acura placed second and third.The independent Luxury
Institute describes itself as the "voice of
the high-net-worth consumer."
"It is significant to see American icon Cadillac rise solidly to achieve the number one rating with highly discerning wealthy owners in our impartial surveys," said
Milton Pedraza, CEO of the Luxury Institute. Brands rated,
in alphabetical order, included: Acura, Audi, BMW, Cadillac,
Infiniti, Jaguar, Lexus,Lincoln, Mercedes, and Volvo. The proprietary Luxury Customer Experience Index (LCEI) survey is the only measure of the customer experience of leading brands to wealthy Americans. A national sample of wealthy American consumers, with a minimum household income of $150,000, was surveyed online. Survey results are weighted to match demographic and net worth profiles of the same audience according to the latest Survey of Consumer Finances from The Federal Reserve. OTE Group exclusively sells General Motors (Cadillac, Hummer range of) vehicles in the Sultanate. With the nationwide network of showrooms and service centres. OTE ensure that GM customers are never far from getting a large range and quality after sales service. This has led to more and more customers joining the GM family in Oman.
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