Several awards ACDelco received throughout 2006 further validate ACDelco’s standing as a leading provider of automotive aftermarket products and related services. The awards – presented by recognized institutions, organizations, and media – affirm ACDelco as the brand of choice and recognize ACDelco’s marketing, merchandising, advertising, and public relations efforts.

“ACDelco strives to meet or exceed the needs of the automotive aftermarket at all levels: warehouse distributors (WDs), technicians, and consumers,” said ACDelco Advertising Manager Chris Brandt. “The industry awards we received in 2006 independently validate ACDelco’s automotive aftermarket leadership and provide solid support for WDs’ and ISCs’ decisions to sell or install quality ACDelco parts.”

The awards ACDelco received in 2006 are:

• Global Design Awards – Bronze Awards:

  Awarded to ACDelco by Aftermarket Business Magazine in the following categories:

• Print Advertising: June 2006 DuraStop ® brakes faux cover and summer brake promotion ad

• Merchandising / Display: 2006 “Pride of the Real Car Guys” calendar

• Web site: acdelcotechconnect.com Web site

This award recognizes outstanding work in various areas of Marketing for the automotive aftermarket, as judged by industry marketing professionals

• Readers' Choice Awards:

  Awarded to ACDelco by Babcox Publishing for superior readership recall and opinion of ACDelco ads running in the following Babcox publications:

• Brake & Front End

  magazine

• ImportCar

  magazine

• Silver Quill Award – Award of Excellence:

  Awarded to ACDelco by the International Association of Business Communicators (IABC) Heritage Region for ACDelco’s 2005 DuraStop ® brakes media event in the Communication Management Division, Special Events – Internal or External category.

• Golden Thinker and Certificate of Excellence:

  Awarded to ACDelco by North American Precis Syndicate, Inc. (NAPS) for the following:

• Golden Thinker Award: 1,104 placements for ACDelco’s Spring Car Care 2005 –Keeping Your Vehicle on the Road to Safety. The release finished 13 th overall among all NAPS releases distributed

• Certificate of Excellence: 620 placements for ACDelco’s Fall Car Care 2005 – Start With a Clear View of the Road

“The ACDelco brand consistently ranks highest in terms of delivering quality, durability, and dependability – attributes which are among the most important criteria in purchase consideration,” continued Brandt. “With the launch of a new advertising campaign – ‘The Pros Who Know’ – early in 2007, we expect the ACDelco brand to continue to stand out in a very competitive market.

Oman Trading Establishment LLC is the distributor for ACDelco products in Oman with 18 own outlets and over 600 retailers. OTE is also having 7 ACDelco Quick Repair Service Centers spread over the Sultanate which can service all makes vehicles. ACDelco is having a vast range of automotive aftermarket products catering to all makes vehicles (Asian, American, European) like Maintenance free battery, Engine oils, Transmission fluids, Brake Fluids, Filters, Spark Plugs, Alternators, Belts, Wiper blades, Car Care products, Fuel Pumps, Water Pumps, and Durastop Brakes etc.